Expert
Email generates up to $45 for every $1 spent, and 4.59 billion people use it worldwide. We compiled the most important email marketing statistics and trends shaping business strategies in 2025.
90% of cyberattacks start with email phishing, and 94% of companies were hit in 2024. We compile the most critical phishing and email security statistics shaping enterprise defense strategies in 2025.
We tested the top email marketing platforms for SMBs and ranked them by automation, pricing, and ease of use. ActiveCampaign leads our list, but MailerLite, Brevo, and AWeber each have strong cases.